Unbottle Your Label Strategy This Holiday Season for Travel Size, Multi-Packs & Gift Sets

Unbottle Your Label Strategy This Holiday Season for Travel Size, Multi-Packs & Gift Sets

‘Tis the season for planes, trains, gift exchanges, and TSA-compliant shampoo. As the holidays approach, brands are busy prepping not just for peak sales but for peak variety in how products are packaged, presented, and purchased. And if your label strategy only works for bottles and cans, you might be leaving opportunity on the table.

From travel-size toiletries to bundled gift sets and retail-ready multi-packs, consumers are reaching for convenience, portability, and presentation. At Gamse, we help brands think beyond the bottle with label solutions tailored to your product packaging formats that can help influence purchase decisions when and where it matters most!  

Here are a few out-of-the-bottle products and labeling solutions that Gamse is well-equipped to handle.

Pack a Punch in Travel Size Essentials

When space is tight, mini versions of everyday products become big sellers this time of year. But smaller packaging brings labeling challenges like tinier print areas, irregular shapes, and rough handling. Whether it’s a .75 oz tube of lotion or a travel-size deodorant, your label has to cling, curve, and clearly communicate brand value in a very compact space. Pressure-sensitive labels with aggressive adhesives, wrap-around designs, and materials that stand up to moisture, oil, and transit are the secret holiday sauce.

Dress Up Gift Sets to Steal the Shelf

Gift sets are where your label goes from functional to festive. Whether you’re bundling hand creams in a clear window box or creating a curated food sampler, labels should add visual excitement and help reinforce the festive mood across your product line. Think premium materials, metallic finishes, custom die cuts, and seasonal color accuracy that keeps your holiday look cohesive across SKUs.

Make Your Multipacks Merrier

Holiday promotions often mean more value for shoppers and more surface area for brands to consider. Multi-packs, whether pouches, boxes, jars, tubes, wraps, or any combination, need labels that not only hold up during shipping and consumer handling but also clearly communicate what’s inside, what’s new, and why it’s a good deal. Consider durable adhesives, high-speed application compatibility, and design support that make your multi-packs hard to ignore.

Why Choose Gamse for New-Format Labels?

For over 125 years, Gamse has helped brands adapt their labeling to meet changing market demands and consumer behaviors. We work with you to select materials, finishes, and printing technologies that fit your specific packaging format, whether it’s foil-wrapped truffles, a 3-bottle shampoo trio, or a single-use mini sanitizer.

From material section, creative concepting, to large production runs, we help make sure your labels perform, no matter the size, shape, or season.

Looking for a new supplier for your bulk label printing needs? Tell us about your label needs today!