
Do Your Labels Make People Fall for Your Home Improvement Products?
By Al, the Label Guy
Fall! That time of year when it’s finally cool enough to start tackling those home improvement and maintenance projects people have been putting off all summer. Soon the hum of lawn mower engines, the brum-brum-brum-brum-brrrrrrrrrr of chainsaws and the revving of leaf blowers will be heard around the country. All this equipment needs oil and antifreeze to make them go! And your products need great labels to make them fly off the shelf and into a basket. Got a great brand that can help consumers keep their equipment running this season? Let’s take a look at some of the products consumers are using this fall.
Oil
If it’s got a combustion engine with moving parts, it needs oil to run! From lawn mowers to chainsaws to edgers to leaf blowers, consumers rely on these simple engines to keep their fleet of yard machines running!
Engine Oil Additives
Oil stabilizers are the perfect accessory to eliminate dry starts and reduce friction, heat, and wear in even the smallest engine.
Antifreeze
Because it’s never too early to start thinking about winter, antifreeze is the perfect product for winterizing yard equipment once the work is done.
Ready to up your label game for your fall consumer products? Start by asking yourself these questions:
- Does my product packaging scream “pick me” to fall buyers? If not, Is it time for a redesign?
- Will my product hold up to heat, UV rays, water, dirt, and greasy hands?
- Am I flexible when it comes to label materials and substrates?
We’ve been around for more than 125 fall maintenance seasons, so we’ve got lots of ideas and creative options when it comes to label materials to help you meet the demands of your fall branding needs.